Definition:
- Serif:
Serif is one type of font characteristic. The origin of the word serif is obscure, but apparently which is almost as one of the recent type style. It defined surripses, usually pronounced "surriphs." The projections which appear at the tops and bottoms of some letters, except the O and Q characters.
- Sans-serif:
The term "sans-serif" become more common in english typography. Sans-serif fonts have become the most prevalent for display of text on computer screens. Sans-serif fonts tend to have less line width variation. They are often used to convey simplicity and minimalism.
Commonly Used:
- Serif:
In the printed work, the serif font will be used at the body part of the message.
- Sans-serif:
It is widely used and seen in everyday life - on shop fronts, in newspapers, in books.
Diagrammatic Representation:
Figure: Variations in Sans-serif and Serif font.
Advantages:
Serif |
Sans-serif |
| Serifs are the small finishing strokes on the end of a character. | Sans-serif fonts do not have these small finishing strokes. |
| Serifs are used to guide the horizontal "flow" of the eyes. | Sans-serif are used to contribute vertical stress on eyes. |
| Serifs are used to increase spacing between letters and words to aid legibility. | Sans-serif letters are very closer to each other. |
| These are used to increase contrast (and irregularity) between different letters to improve identification. | These are better used on the web. |
Conclusion:
Notes:
